Looking at the current development of the home textile industry, it is not difficult to find that even some relatively large home textile brands have not yet been able to account for 5% of the current Chinese market. Therefore, although many companies can get the title of Chinese famous brand or well-known trademark, they are in fact only within a specific area. Once out of this area, the brand will no longer have any inspiring effect, and even many places have never heard of it. This brand.

    China’s textile industry has developed at an alarming rate in the past few decades. From the initial homeless textiles to the home textiles, and now many companies’ concepts of home textiles, we have seen a risk of being eliminated several times. Traditional industries are still firmly moving forward. Since last year, the downturn in overseas markets has more or less setbacks for domestic home textile companies. For a while, adjustments in strategic policies, innovations in technological research and development, and changes in positioning goals have all become joint points for companies to seek transition and steady development.

    On August 25th, the China International Home Textiles and Accessories Fair, sponsored by the China Textile Industry Association and jointly organized by the China Council for the Promotion of International Trade Textile Industry Branch, China Home Textile Industry Association and Frankfurt Messe (Hong Kong) Co., Ltd., kicked off in Shanghai. It can be said that this home textile exhibition is also the first joint appearance of domestic home textile enterprises in Shanghai since the severe financial situation. So, what is the current business situation of our company, and what direction is our entire home textile industry heading? Through daily exhibition interviews and multi-party data collection, we will give you a detailed interpretation of the development trend of the home textile industry.